Multimedia

August 26, 2008   That Marketing Show

August 07, 2008   Does Advertising Work?
Mike Carruthers: Companies advertise in hopes of capturing our attention. And it's not easy. Neale Martin: A terrifying statistic is that advertisers pay for four thousand, five hundred messages ... more...

July 30, 2008   Want to Keep Your Customers Loyal? Become Their Habit, not their Choice

July 14, 2008   Tag TV Interview: Dr. Neale Martin